In 2020, the U.S. pharmaceutical industry spent an estimated $6.58 billion on advertising
Statistic Info
The pharmaceutical industry spends a large amount of their budget on their marketing, specifically, direct-to-consumer advertising. You’ve probably seen many pharmaceutical ads pertaining to various health issues that need medical attention. This is a way for them to get the word out about any new medicine that has been developed and approved for use.
Author: Zippia
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